Clairol Natural Instincts Demi Permanent Hair Color, Sunflower Medium Golden Blonde 04 1 ea
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selected color : Sunflower Medium Golden Blonde 04

  • Light Golden Red 15RG
  • Reddish Brown 16RG
  • Shine Happy Clear Shine Treatment 00
  • Black 36
  • Dark Blonde 009N
  • Roasted Chestnut Dark Warm Brown 28B
  • Medium Warm Brown 20B
  • Sandalwood Dark Cool Blonde 10
  • Sunflower Medium Golden Blonde 04
  • Medium Auburn Brown 22
  • Brown Black 35
  • Medium Brown 20
  • Nutmeg Dark Brown 28
  • Light Auburn 16
  • Dark Golden Brown 28G
  • Rosewood Dark Auburn Brown 30
  • Dark Red 20R
  • Pecan Medium Golden Brown 18
  • Clove Medium Cool Brown 24
  • Light Warm Brown 13B
  • Hot Cocoa Medium Bronze Brown 26
  • Burgundy Brown 32
  • Medium Cool Blonde 6
  • Toasted Almond Light Golden Brown 12
  • Amber Shimmer Lightest Golden Brown 11G
  • Light Cool Brown 14
  • Navajo Bronze Light Caramel Brown 12A
  • Suede Light Brown 13
  • Light Blonde 002
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  • product details

    Healthier-looking*, Radiant Color

    Clairol Natural Instincts Hair Color, Medium Golden Blonde 4 Kit includes:

    • Shade 4
    • Color Activating Cr�me
    • Colortreat Conditioning Treatment

    Natural Instincts with an ammonia free formula gives you healthier-looking*, radiant color and blends away gray in 10 minutes.  Color lasts up to 6 weeks.  Our demi-permanent Natural Instincts system with Aloe, Vitamin E and Coconut Oil.  It's proven less damaging**.

    Made in Mexico

    *Versus untreated.

    **Natural Instincts Level 2 non-permanent vs. the leading Triple Protection Level 3 permanent creme color:  based on amount of surface damage.

    Product Ingredients:
    Shade 4:  Water, Hexylene Glycol, Ethanolamine, Propylene Glycol, Trisodium Ethylenediamine Disuccinate, Soytrimonium Chloride, Fragrance, Ethoxydiglycol, Oleth-5, C11-15 Pareth-9, Oleth-2, Dilinoleic Acid, Cocamidopropyl Betaine, Tall Oil Acid, Erythorbic Acid, Sodium Sulfite, Oleamide Mipa, C12-15 Pareth-3, P-Aminophenol, 2-Methylresorcinol, Oleth-10, Panthenol, EDTA, M-Aminophenol, P-Phenylenediamine, Tocopherol, Ascorbic Acid.

    Color Activating Creme:  Water, Hydrogen Peroxide, Acrylates Copolymer, Steareth-21, Oleth-2, PEG-50 Hydrogenated Palmamide, Oleth-5, Acrylates/Steareth-20 Methacrylate Copolymer, Oleyl Alcohol, Etidronic Acid, Disodium EDTA, Simethicone, Sorbitan Stearate, PEG-40 Stearate, Cellulose Gum.

    Colortreat Conditioning Treatment:  Water, Bis-Hydroxy/Methoxy Amodimethicone, Stearyl Alcohol, Cetyl Alcohol, Stearamidopropyl Dimethylamine, Glutamic Acid, Fragrance, Benzyl Alcohol, Panthenyl Ethyl Ether, Citric Acid, EDTA, Sodium Chloride, Cocos Nucifera (Coconut) Oil, Carthamus Tinctorius (Safflower) Seed Oil, Panthenol, Trimethylsiloxysilicate, Aloe Barbadensis Leaf Juice, Methylchloroisothiazolinone, Methylisothiazolinone

    Warnings

    Hair color products may cause allergic reactions, which in rare cases can be severe.  Tattoos may increase the risk of allergy to this product.  Conduct a skin allergy test 48 hours prior to each application, even if you have already used coloring products before.  Remember to buy the product 48 hours in advance.  Do not use this product if you have experienced any reaction to hair color products or have sensitive, irritated or damaged scalp.  In these cases, do not conduct the skin allergy test and consult a doctor before using any hair color product.  Read and follow instructions carefully.  In rare cases, use of hair colorants has been associated with temporary or permanent skin depigmentation (skin lightening or loss of color).  If you notice any skin depigmentation or other unexpected reaction such as pain or severe itching, discontinue use immediately.

    This product contains ingredients that may cause skin irritation on certain individuals and a preliminary test according to accompanying directions should first be made.  This product must not be used for dyeing the eyelashes or eyebrows.  To do so may cause blindness.  Product not intended to be used on children.  Keep out of reach of children.  Follow safety warnings.  Perform the skin allergy test 48 hours before coloring.  Can cause allergic reactions follow the safety warnings.

    ©Procter & Gamble

  • reviews

    REVIEW SNAPSHOT®

    by PowerReviews
    Clairol Natural Instincts Haircolor, Sunflower Medium Golden Blonde 04, 1 ea
     
    4.0

    (based on 10 reviews)

    Ratings Distribution

    • 5 Stars

       

      (6)

    • 4 Stars

       

      (1)

    • 3 Stars

       

      (0)

    • 2 Stars

       

      (3)

    • 1 Stars

       

      (0)

    75%

    of respondents would recommend this to a friend.

    Pros

    • Easy to use (8)
    • Gentle (6)
    • Great color (6)
    • Natural look (6)
    • Long-lasting (5)

    Cons

      Best Uses

      • Fine hair (3)
      • Graying hair (3)
      • Thick hair (3)
      • Touch ups (3)
        • Commitment To Color:
        • Permanent (3)
        • Reviewer Profile:
        • Beauty conscious (5)

      Most Liked Positive Review

       

      This shade is another ...

      This shade is another classic blonde, with subtle gold tones, making for a slightly warmer shade than the Sahara 02 I used all summer. Very soft against fair skin-tones.
      Over the years...Read complete review

      This shade is another classic blonde, with subtle gold tones, making for a slightly warmer shade than the Sahara 02 I used all summer. Very soft against fair skin-tones.
      Over the years I've used about seven different shades from the Natural Instincts line, from red to brunette, to blonde, and I've received compliments on all of them. With such fine, delicate hair I couldn't imagine using any other product. It strikes a perfect balance between gentle and effective. While it doesn't give the most opaque coverage, it makes my grey hair look like natural highlights. Also, because it is semi-permanent it washes out and fades slightly toward the end, which I count as a benefit, since it helps blend my dark roots as they grow in.
      The colors are so natural that I've surprised people by telling them that I'm naturally brunette, while using red or blonde shades from this line. They were so sure the color was my own that they hardly believed me when I told them it was out of a bottle.

      VS

      Most Liked Negative Review

       

      No Coverage For Darker Roots Or Grays

      Natural color is dark blonde with 50% gray. Thought I'd try something more gentle on my hair but this didn't cover my darker roots or grays. I think it would work best for those...Read complete review

      Natural color is dark blonde with 50% gray. Thought I'd try something more gentle on my hair but this didn't cover my darker roots or grays. I think it would work best for those who have exactly the same shade naturally as the box and little or no grays. Comes with extra gloves and extra conditioner. I have to say that my hair felt very soft and smelled good! Unfortunately, this color didn't work so the choice is either finding a true-match to my natural color or going back to permanent hair color which is harsher no matter the brand. Most of my friends are 50% gray so can't recommend it.

      Reviewed by 10 customers

      Sort by

      Displaying reviews 1-10

      Back to top

      (2 of 2 customers found this review helpful)

       
      5.0

      ...awesome for warming up gray hair!

      By Pat

      from Elizabethtown, KY

      describe yourself Beauty Conscious

      See all my reviews

      Pros

      • Easy To Use
      • Gentle
      • Great Color
      • Long-Lasting
      • Natural Look
      • Versatile

      Cons

        Best Uses

        • Graying Hair
        • New Look
        • Thicker Hair
        • Thinner Hair
        • Touch Ups

        Comments about Clairol Natural Instincts Haircolor, Sunflower Medium Golden Blonde 04, 1 ea:

        I am 60 years old and have quite a lot of gray in my hair, which tends to make me look "washed out." (I was originally a brunette.) I use this product to "warm" up my hair and give me a healthy glow! Because it is semi-permanent, it doesn't cover every gray hair...but that means that the look is very natural and warm (almost like golden highlights). I get compliments all the time on my hair color, and I never hesitate to tell people my secret! I reapply about every six weeks. My hair stays very healthy and manageable. I LOVE this product.

        • Commitment To Color:
        • Semi-Permanent
         
        2.0

        Didn't cover my grey.

        By JM

        from Texas

        describe yourself Budget Buyer

        Pros

        • Easy To Use

        Cons

        • Not Effective

        Best Uses

          Comments about Clairol Natural Instincts Haircolor, Sunflower Medium Golden Blonde 04, 1 ea:

          I've been using Natural Instincts color 9N, but that is darker than my natural shade, and I wanted to try a lighter, more golden color. But this one had seemingly no effect on my grey hairs (9N definitely does!) -- what a disappointment. It also appears to be the old formulation (without the 2 week color booster), which might help.

          So I was disappointed, and I think I will go back to 9N for coloring my grey and brightening up my hair.

          • My Beauty Routine Takes:
          • 10 Minutes

          (1 of 1 customers found this review helpful)

           
          5.0

          super for warming up graying hair

          By Pat

          from Elizabethtown, KY

          describe yourself Beauty Conscious

          See all my reviews

          Verified Buyer

          Pros

          • Easy To Use
          • Great Color
          • Long-Lasting
          • Natural Look
          • Versatile

          Cons

            Best Uses

            • Graying Hair
            • Thicker Hair
            • Thinner Hair

            Comments about Clairol Natural Instincts Haircolor, Sunflower Medium Golden Blonde 04, 1 ea:

            I am a brunette with graying hair. The color "Sunflower" in the Natural Instincts line of hair color "warms" up my dull gray locks and therefore warms up my complexion. Because this is not a permanent hair color, it doesn't cover every gray hair, but that makes it appear even more natural, and the overall effect is very nice and "warm." (You also don't get the dreaded "roots" with semi-permanent hair color like this.) I reapply every six weeks.

            (2 of 2 customers found this review helpful)

             
            5.0

            Gentle, great blonde color

            By Snowcat

            from Paso ,Ca.

            describe yourself Minimalist

            See all my reviews

            Pros

            • Easy To Use
            • Gentle
            • Great Color
            • Long-Lasting
            • Natural Look
            • Versatile

            Cons

              Best Uses

              • Graying Hair
              • Thinner Hair
              • Touch Ups

              Comments about Clairol Natural Instincts Haircolor, Sunflower Medium Golden Blonde 04, 1 ea:

              I have been using this a couple months now after using Sun-in on my dark blonde hair my whole life. Seems very gentle, actually easier then using Sun-in. My hair is a couple inches past my shoulders and still very light blonde mostly and this blends well. I wanted to go a touch darker then what I have and this is doing the trick without showing roots. I think it looks completely natural. I will continue to use this and then see what happens after the sun-in grows out (a year?) I am pretty sure this is the shade I will stick with. It is still light blonde but not a bleach blonde.

              • Commitment To Color:
              • Demi-Permanent

              (1 of 1 customers found this review helpful)

               
              2.0

              No Coverage For Darker Roots Or Grays

              By red-hatter

              from sterling, va

              describe yourself Beauty Conscious

              See all my reviews

              Pros

              • Easy To Use
              • Gentle
              • Great Color
              • Smells good

              Cons

              • No Coverage For Dark Root
              • No Coverage For Gray

              Best Uses

              • Natural Hair Matches Box
              • No Gray Hair

              Comments about Clairol Natural Instincts Haircolor, Sunflower Medium Golden Blonde 04, 1 ea:

              Natural color is dark blonde with 50% gray. Thought I'd try something more gentle on my hair but this didn't cover my darker roots or grays. I think it would work best for those who have exactly the same shade naturally as the box and little or no grays. Comes with extra gloves and extra conditioner. I have to say that my hair felt very soft and smelled good! Unfortunately, this color didn't work so the choice is either finding a true-match to my natural color or going back to permanent hair color which is harsher no matter the brand. Most of my friends are 50% gray so can't recommend it.

              • Commitment To Color:
              • Permanent

              (1 of 1 customers found this review helpful)

               
              5.0

              No more damage!

              By Rachel

              from Kalispell, MT

              describe yourself Product Junkie

              See all my reviews

              Pros

              • Easy To Use
              • Gentle
              • Great Color
              • Long-Lasting
              • Natural Look

              Cons

                Best Uses

                • Touch Ups

                Comments about Clairol Natural Instincts Haircolor, Sunflower Medium Golden Blonde 04, 1 ea:

                I've been coloring my hair with damaging permanent color for 13 years and never had faith a semi-permanent could do the job. WOW. I'll never go back to the harsh products again... I have fine light blonde hair- I've started using this on my roots and my hair has never been happier. Blends away the roots in 10 minutes and I don't feel like it fades at all. If you are trying to get your hair back into healthy shape - this is for you! In the winter, I throw in some streaks using a darker shade. Perfect!

                • Commitment To Color:
                • Permanent

                (2 of 3 customers found this review helpful)

                 
                2.0

                Does not Cover Grays

                By LaureyG

                from Boulder, Co

                describe yourself Beauty Conscious

                See all my reviews

                Verified Buyer

                Pros

                • Easy To Use
                • Gentle
                • Natural Look

                Cons

                • Doesn't Last

                Best Uses

                • Thicker Hair

                Comments about Clairol Natural Instincts Haircolor, Sunflower Medium Golden Blonde 04, 1 ea:

                Went several shades darker to cover grays and still not happy with the coverage. I was hoping to make the gray blondish, No GO. Will have to go back to peermanent color. This product really thickens and softens my hair, shame.

                • Commitment To Color:
                • Semi-Permanent

                (0 of 11 customers found this review helpful)

                 
                4.0

                VERY GOOD

                By BUTTPILL

                from MATAWAN, NJ

                describe yourself Beauty Conscious

                See all my reviews

                Verified Buyer

                Pros

                • Easy To Use
                • Gentle
                • Great Color
                • Long-Lasting
                • Natural Look

                Cons

                • Smells Bad

                Best Uses

                • New Look

                Comments about Clairol Natural Instincts Haircolor, Sunflower Medium Golden Blonde 04, 1 ea:

                IT IS WHAT IT IS.

                • Commitment To Color:
                • Permanent

                (9 of 9 customers found this review helpful)

                 
                5.0

                This is a great product. ...

                By Anonymous

                from Undisclosed

                Comments about Clairol Natural Instincts Haircolor, Sunflower Medium Golden Blonde 04, 1 ea:

                This is a great product. My natural color is light brown/dark blonde but I am very gray now. This product colors the gray in a very natural way and gives a shine to my hair. It looks very natural and doesnt leave bad roots because it slowly washes out.

                (19 of 19 customers found this review helpful)

                 
                5.0

                This shade is another ...

                By Muhmih

                from NY

                See all my reviews

                Verified Reviewer

                Comments about Clairol Natural Instincts Haircolor, Sunflower Medium Golden Blonde 04, 1 ea:

                This shade is another classic blonde, with subtle gold tones, making for a slightly warmer shade than the Sahara 02 I used all summer. Very soft against fair skin-tones.
                Over the years I've used about seven different shades from the Natural Instincts line, from red to brunette, to blonde, and I've received compliments on all of them. With such fine, delicate hair I couldn't imagine using any other product. It strikes a perfect balance between gentle and effective. While it doesn't give the most opaque coverage, it makes my grey hair look like natural highlights. Also, because it is semi-permanent it washes out and fades slightly toward the end, which I count as a benefit, since it helps blend my dark roots as they grow in.
                The colors are so natural that I've surprised people by telling them that I'm naturally brunette, while using red or blonde shades from this line. They were so sure the color was my own that they hardly believed me when I told them it was out of a bottle.

                Displaying reviews 1-10

                Back to top

              • directions

                Usage Instructions included in the kit.

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